We developed The New Standard BASICS line of towels to set a new standard on how we think about energy use and guest/patient health in the most economical way possible. These towels were designed to save energy costs, reduce reorder volume, increase patient/guest satisfaction, and prevent the spread of infection. The New Standard BASICS towels are made of 100% microfiber. This superior fabric increases the lifespan of the towel (75 turns (3 to 1 over cotton terry)), resists fades, remains plush and soft with frequent washing, and is non-linting. Compared to cotton towels, The New Standard BASICS towels reduce utility costs more than 30%. Their antibacterial* properties also provide a safer and healthier environment for employees and guests. For questions about pricing or for more information, please contact us by clicking on the link below or by emailing email@example.com.